Sigur Rós, Valtari Mystery Film Experiment.
Valtari Film Experiment Screenings Happening, at Kinodromo
by Jeeltcraft and Gabriele Salami
Public Screenings on All Seven Continents
The weekend of december 7 – 9 a valtari film experiment program collects 16 commissioned “official” and fan-created short films created to coincide with the album valtari.
The program screened on all seven continents (yes, including antarctica). venues include cinemas, cinema-like spaces, rock clubs, hardware stores, hairdresser salons, and beyond. with the band’s live film inni, large venues were particularly pursued, but this time, smaller, more avant-garde film-type spaces are sought out, though there will be many exceptions. in addition, we seek to deliver the films to the locations exclusively via the internet, cutting down on shipping drama and further embracing how the internet can connect people working on similar events around the world.
Here in Italy the screening was at kinodromo, Europa Cinema in Bologna, thanks to BiograFilm festival, a community that is practicing participation as kinodromo does, with an international call for movies/stories and documentaries, and developing “Biografilm Collection“, an innovative film distribution network.
The commissioned official videos are 16, this is the Sigur Rós, declaration about them:
“Upon the release of their album valtari, sigur rós gave a dozen filmmakers the same modest budget and asked them to create whatever comes into their head when they listen to songs from the album. the idea was to bypass the usual artistic approval process and allow people utmost creative freedom. among the filmmakers are alma har’el, andrea arnold, and floria sigismondi. at the same time, the band invited fans to contribute their own personal creations.”
Yesterday on Europa Cinema’s event the screening was presented by Davide Labanti one who produced this video. with seiperdue cultural association.
Noticeable, between this 16 videos is “varúð” by björn flóki:
Valtari Film Competition, Music Videos and Participation
Sigur Rós invited film makers and video directors to create an original video for one of the tracks from their new album valtari. in keeping with the mystery film experiment concept, the brief was completely open for entrants to take inspiration from the world around them to devise and execute a masterpiece.
An action that goes one step forward the threadbare habit of choosing a single between the album’s song and leting the commercial mechanism work as usual.
An imput to the community of fans to participate with their emotions on the new album.
Sharing the authoriship of the music to translate emotions from audio to video.
The winner is “fjögur píanó by anafelle liu, dio lau and ken ngan” theatrical concept translated with a 3D texture, a beatiful performance and use of technology to express pure human sensation:
Directors Commentary:
“Skinned is a restless self sculpturing of one’s body. it is a glimpse of the corporeal unconscious, forever trapped in lacan’s double sided mirror”